About ASSA

ASSA is a Korea-based commerce platform operated by
AMG GLOBAL, a registered business entity in South Korea.

We specialize in verified cross-border trade, brand partnerships, and seamless logistics, bridging premium Korean brands with Southeast Asia, starting with Indonesia.

Through ASSA, AMG GLOBAL aims to redefine trusted K-commerce by combining authenticity, precision, and cultural connection.

Two bowls of bibimbap with fried eggs, carrots, cucumbers, spinach, bean sprouts, sesame seeds, and kimchi on a tray with two wooden spoons on a textured grey surface.
City street with multiple cars and traffic signs, tall buildings, and mountains in the background, with the Namsan Seoul Tower visible on a hill.